It can be difficult to identify why your online business & online security may not be doing as well as it once did.
For many business owners, it can seem like they are trudging over the same ground to find an answer. Is the website optimized for search engines? Yes. Is the website quick to load? Yes. So, why is no one visiting the site?
It could be the security. Perhaps your site is not as well protected as it should be, and it may be putting potential customers off.
If you want to improve your business online, it may be time to look at the security you have in place (or lack thereof!) and this article will walk you through the essential tips that can bolster your business, and your customer/client relationships.
Backup Data
One thing you may need to start doing to improve your online business is to back up your data regularly. This will ensure that any critical information can be quickly recovered should there be a cyber-attack or another data loss incident. This will minimize any downtime that your website may need to undertake, will also obviously prevent data loss, and will keep your business running and being reliable. It is also worth looking into a security system that can support your data backup procedure, which will also send you a threat detection report if your data is breached and will show you tips on preventing such an incident in the future.
Multi-Factor Authentication
Have you recently tried to pay for a product online but have needed to enter an access code that was sent to your mobile number? This is multi-factor authentication and it is a simple security tip that can reduce the risk of unauthorized access, even if your passwords have been compromised. Many search engines and associated emails offer this to businesses and even personal accounts, so it is well worth looking into, as it is free.
Regular Updates
You will also need to ensure that your software applications and, of course, your operating systems are kept up to date with the latest technology in your area. This will help to protect against all known vulnerabilities that may exist in the older security software.
Many businesses opt to have a personalized software and security system installed, as this helps to protect against common breaches that can occur in their line of business.
Conduct Regular Audits
Even if the security system that you have installed for your online business is brand new, you will still need to conduct regular security audits. This will help to assess any potential weak spots in the system and can be done with the use of a pen test or even with the help of the security team who set up the system initially. You should also make sure that all of your staff are trained in cybersecurity practices and can help conduct regular audits of the software system. This will ensure that they are aware of what a breach may look like and will know what the next steps are, should this occur.