The 2012-incepted, Lowenco A/S’s CEO, Mikael Hoier’s journey took a turn as he joined Lowenco A/S and became the guiding force in the expansion of the company. He is successfully spearheading the firm on its mission of revolutionizing the general perception of how ultra-low temperature-controlled storage units are built and optimized for bio-pharma companies and their high valued products.
As Mikael didn’t lay the foundation of Lowenco, he was always “on the sideline” when the company commenced its operations. “After my first meeting with the owner of Lowenco at the very early start of Lowenco, I clearly remember my own “speak to myself,” when walking from the Lowenco workshop to my car; “This is a company I really would like to be a part of.” Three years later, I became a part of Lowenco”, shared Mikael.
The leading man, Mikael Hoier, Graduated with the Academy Profession Degree in Leadership and Management and with excellent passion and dedication, progressed in the sales domain. He took the onus of Sales Manager, General Manager, Sales Director/CCO and excelled in the roles. Being an ambitious leader, he instilled values in his teams and led them to explore new heights. Having a strong back hold of his past roles and a solid skill set in the managerial domain, he is paving the way for Lowenco to the next level and beyond.
LOWENCO, ONE-STOP STORAGE SOLUTION
Lowenco A/S is one of the leading manufacturers of cold storage facilities, and they have formed a strategy on how to change the expensive, inefficient, and non-environmental friendly temperature-controlled storage. The solution has been developed under the brand names CON20 and LSSU and more cold storage facilities are under development. At Lowenco, they produce high-end cold storage facilities, refrigerated units, and freezers from well-known quality components in their facilities in Denmark, but they are also able to deliver custom-made freezers and cold storage facilities where GMP guidelines must be applied worldwide.
Further Mikael Hoier apprised, “At Lowenco we have unique product solutions to the pharmaceutical market. A product that is so much more than just a product. We are not only offering Large Scale ultra-low temperature freezer storage solutions but solutions where the highest quality goes hand in hand with the highest possible safety for the people handling the products going into the very low temperature storage area of 80C and safety of the products been stored and a unique low energy consumption per liter of product stored. In every product we are developing saving energy is essential without any reflection on the quality and performance. We want to help, making the world a better place to live. The name Lowenco comes from Low Energy Cooling and our slogan is Creating a better world one unit at a time. Every time we can replace existing solutions used in the market with our innovative solutions with much lower energy consumption, we are helping to reduce the Co2 footprint and Creating a better world.”
THE ROADBLOCKS & LEARNING
“What doesn’t kill you makes you stronger”, as Kelly Clarkson sings. Challenges in development for the human being as Mikael sees it. “We need to learn every day this is what develops you as a person, as a company as well as the whole world”, he said.
On the personal development side, the inspiring leader has learned to trust the people that he needed to hand over some jobs to colleagues and not just making everything himself. In more years he just made things himself instead of involving colleagues, who were actually hired to do parts of the jobs.
WHAT IS SUCCESS?
For Mikael, success is when his staff succeeds! “Happy and inspired people makes better results better results make success, success makes happy and inspired people. The right people at the right positions in the organization are the key to success. As a leader you are only as strong as the weakest point of your organization”, said Mikael.
THE CORE VALUES OF LOWENCO A/S
The firm is its daily operations on the basis of these core values:
- Creating success through team efforts and competencies
- Knowing the customer’s expectations and producing solutions that help the customer in reaching their objectives
- Innovation and out-of-the-box thinking and predictability
- Having a common responsibility to make the world a better place
STAYING ABREAST WITH THE GROWING COMPETITION
Mikael Hoier and the whole team are closely following the trends in the market and their segment of product solutions. Their innovative prefabricated modular, scalable, and highly flexible solutions are unique to the market and with their daily development and focus on optimizing, With more and more installations made no longer only in Europe, but also in the US and Asia, they are expanding into new markets and becoming more and more visible in the field. This has been discovered by more and more clients and the best marketing everyone is when clients speak positively about you to a new potential client. And what’s great is, more and more of their existing clients buy more and more times, for expansions of the facilities but also for new sites. They are becoming “the internal worldwide site standard”.
VISION FOR THE COMPANY
Mikael’s vision is to bring Lowenco to the position of the most recognized and trusted supplier of high-end cold storage facilities for pharmaceuticals and biotech firms around the world. But not only the best-in-class product, but also keep the position of being the most innovative and “green” solution for the benefit of our clients, the environment, and for the individual all of them. Creating a better world one unit at a time.
KEEPING THE EMPLOYEES MOTIVATED
An open and honest environment, where all are important and know they are important to the company, positiveness, and humor create a great working environment at Lowenco. “Great products to work with and where people can focus on quality instead of quantity, this I believe brings pride into the job and pride brings ownership for what you do. And all summed-up gives a great working environment a great atmosphere and a great place to be, which I believe motivates all the employees including myself”, Mikael further added.
FUTURE OF LOWENCO A/S & MIKAEL’S PERSONAL GOALS
For Lowenco, Mikael’s goals are clear to continue the great developing process already started to become an even stronger and greater company to being a part of. To continue executing the growth strategy to grow the business, grow the market share, enter new markets, expand the workforce to become present more locally worldwide to serve clients worldwide even better than today.
Mikael’s personal goal as a business leader is to develop people, getting them to perform and fulfill their individual potential to become a success. His goal is to do the same for the companies he is involved in developing the company to growth and success, performing on the highest level, bringing great products and services to the clients and fulfilling the potential.
MESSAGE TO READERS
Be yourself trying to be another is not you? Develop the people around you they are the key to your success. Give yourself to the company instead of expecting to have. Give yourself to your employees and do not expect just to have. By doing so you will get so much more return than you are giving. You and nobody else can take care of your career and your life in general take full responsibility for your own personal development and you will get success in life.