Meet Indiana Gregg, the founder and CEO of Wedo, a communications and banking services application that allows anyone to set up video and audio chats, take payments in-stream, send and receive invoices & money and transact like a global company, without the hassles and costs.
As a techie who has been developing tech for more than 25 years, she has founded five companies and has never been employed. She is a former U.S. national dance champion, was a recording artist as a young single mother of three, and later developed the streaming platform Kerchoonz, which was a music industry first and helped form the basis of the digital music streaming industry.
Indiana believes in conscious capitalism that empowers people to do what they love. She has been in the fintech industry for the past decade, and she loves to innovate and develop in this space.
The common threads throughout her career have been creativity, problem-solving, and an intense focus and persistence. Going back to the early days, the decision that influenced her the most was having children and the responsibility to provide for them, along with the desire to create a career path where she could grow. Indiana is a curious person, so she is constantly learning and upgrading her “system” and her toolkit of knowledge.
Improving People’s Lives
Wedo is a set of tools that are as easy to use as any social media app. With the app, clients can point, shoot, and live stream to up to a million people per call, connect with their clients, and have a steady communication flow with them in a one-to-one or group setting. The Wedo team has built the platform so that virtually any business can use the app to save the time, money, and energy it takes to chase down payments and have an easy workflow with their customers, family, or audiences. It is designed to improve people’s lives and level the playing field for small businesses and freelancers everywhere.
The best part of Wedo is that businesses of all sizes, including small businesses, freelance consultants, and entrepreneurs with large teams, can benefit from it. The company is fully focused on the seamless tech that empowers its customers. The Wedo team believes that the best way to establish faith and trust is through transparency, honesty, and clear communication. Ensuring a good customer experience, transparent terms, and a fair deal is what people want and need, and it is what the team at Wedo is after. It is a team made up of dedicated multicultural and diverse people who love their work. It starts with the Wedo team and spreads to the outer world.
Indiana sums up what they do with this statement: “We are humans helping humans to help more humans.“
Tackling Challenges
There are always challenges when a company grows from a small unit of people into a larger organization and then onward to scale. The main challenge is to fill roles within the company with people of integrity and the skill sets the company needs for near-term and long-term success. Cultural fit is very important to the team. As an organization, Wedo appreciates a mixture of hard skills and soft skills, but soft skills, in particular, are very important in a diverse team like theirs. The energy of the team is infectious, and as the founder, Indiana wants to keep it that way.
Mentor’s Guidance
She has had several mentors, advisors, and coaches throughout the period who have helped her, nurtured her, taught her, and befriended her. Without them, she wouldn’t be the person she is today. She considers herself lucky in school and university to have had outstanding teachers and professors; amazing men and women who took an interest in her from an early age. She has great parents who believed in her, supported her, and loved her, and she has learned a lot from raising three children of her own. As a leader, her life has been a beautiful combination of years of hard work, humility, and love.
Future Roadmap
Wedo plans to continue to innovate boldly, create great products and features, and roll out globally. Indiana is most excited about helping millions of people live their dreams and start or grow their businesses using Wedo’s tools. She is looking forward to watching them build their communities via the application and feel the support of their peers, so they can grow and develop the next generation of brilliant entrepreneurs.
