India is a large market for travel and tourism. It offers a diverse portfolio of niche tourism products cruises, adventure, medical, wellness, sports, MICE, eco-tourism, film, rural and religious tourism. India has been recognized as a destination for spiritual tourism for domestic and international tourists. In Independence speech from Red Fort, Prime Minister Narendra Modi urged people to visit 15 domestic tourist destinations in India by 2022 to promote tourism. India was ranked 34th in the Travel & Tourism Competitiveness Report 2019 published by the World Economic Forum. Roseate Hotels are a collection of luxury boutique hotels and resorts that prides itself on a warm ambiance and distinguished services. Spread across the UK and India, Roseate Hotels and Resorts aim at providing its guests with an unparalleled experience, every single time.
Roseate Hotels & Resorts, the uber luxury hospitality brand offers a global collection of one of a kind stay experiences and includes a portfolio of new and existing ultrachic luxury hotels that are carefully curated envisaging the best in design, art, hospitality and personalized service centered around guest experience. Today the brand offers a collection of 6 uber luxury properties in India and the UK each having an individual brand identity under Roseate Hotels & Resorts.
The name Roseate comes from a bird with pink-hued plumage. Avant-garde, imaginative and contemporary in design, each Roseate hotel has a story to tell. Key focus is laid on service, aesthetics and detailing of hotels that pave way to stylized accommodation with high business efficiencies at city hotels and exquisite leisure options at resort locations. Within India, the group has presence with three properties namely The Roseate New Delhi, Roseate House New Delhi and The Roseate Ganges Rishikesh. Their presence in the United Kingdom includes Roseate House London, The Roseate Reading as well as The Roseate Villa Bath. All these properties embody the brand philosophy of showcasing a new spectrum of hospitality.
“We are opening up a luxury co-working space which is different from what our contemporaries are offering. Others include a 24X7 hours breakfast service at DEL, an inhouse movie theatre Upstage, the largest Indian restaurant in the city – Kheer with a 24 hours license and an old school bar Chidya Ghar with 24X7 alcohol license. It is an all ladies managed bar. We offer complimentary laundry services to all our single lady travellers,” says Kush Kapoor, CEO, Roseate Hotels & Resorts.
Awards and Recognition
“We have already won more than 20 awards since the brand inception including Conde Nast Traveller, Outlook Traveller, Hindustan Times, Asia Spa, PATWA International and Travel + Leisure to name a few. Our hotels find great feedback from guests on tripadvisor and social media platforms which can be seen through their reviews and testimonials.”
Work Culture
The organization has a very friendly work culture. The employees are treated as family and are taken out most care. There are regular seminars and meetings to keep the employees updated about the current industry trends to offer better services to the customers without any teething troubles. Further the employees are also motivated to come forward and give their suggestion if required. “Employees won’t give their hundred percent unless they feel they have some time for their personal interests along with some mental and physical peace through yoga classes, Zumba, sound healing and sports offered in our Delhi hotels,” added Kush.
Customer Relationship
“My personal experience and opinion would be to do something that competition can’t do. Be yourself and simple instead of trying to be something that you can’t do and are trying to fake as today’s guests are well travelled and have little room for the banal. The second focus would be innovation and personalization,” explained Kush.
Way Forward
“All foreign companies are at present focusing on India to invest and all the major brands have opened already or are opening in India. There is a substantial growth of Indians moving abroad for business and leisure trips once or double in the last three years which proves that Indian travel have the spending power which has only shown a multifold increase. One can only be successful if young talent are nurtured. Hand hold them and keep innovating as travellers or employees both are constantly looking for something new in their routine or experiences,” concluded Kush.