Meet Indiana Gregg, the founder and CEO of Wedo, a communications and banking services application that allows anyone to set up video and audio chats, take payments in-stream, send and receive invoices & money and transact like a global company, without the hassles and costs.
Indiana has been developing tech for more than 25 years, she’s founded five companies and has never been employed. She is a former U.S. national dance champion, was a recording artist as a young single mother of three, and later developed the streaming platform Kerchoonz, which was a music industry first and helped form the basis of the digital music streaming industry.
Indiana believes in conscious capitalism that empowers people to do what they love. She has been in the fintech industry, specifically, for the past decade and she loves to innovate and develop in this space.
The common threads throughout Indiana’s career have been creativity, problem solving, and an intense focus and persistence. Going back to the early days, the decision that influenced her the most was having children and the responsibility to provide for them, along with the desire to create a career path where she could grow. Indiana is a curious person, so she is constantly learning and upgrading her “system” and her toolkit of knowledge.
Improving People’s Lives
Wedo is a set of tools that’s as easy to use as any social media app. Clients can point, shoot, and live stream to up to a million people per call, connect with their clients and have a steady communication flow with them in a one-to-one or group setting. The Wedo team has built the platform so that virtually any business can use the app to save the time, money, and energy that it takes to chase down payments and have an easy workflow with their customers, family, or audiences. It’s been designed to improve the lives of people and level the playing field for small businesses and freelancers everywhere.
The best part of Wedo is anyone, from small businesses and freelance consultants to entrepreneurs and their large teams, can benefit from it. The company is entirely focused on the seamless tech that empowers its customers. Indiana believes that the best way to establish faith and trust is through transparency, honesty, and clear communication. No company is infallible; however, ensuring a great customer experience, transparent terms, and a fair deal is what Indiana and her team are after. Wedo is a team made up of multicultural and diverse people who are completely dedicated and love their work. It starts with the Wedo team and that spreads to the outer world. Indiana sums up what they do with this statement: “We are humans helping humans to help more humans.”
Tackling Challenges
There are always challenges when a company grows from a small unit of people into a bigger organization and then onward at scale. The main challenge is to fill roles within the company with people of integrity first, and then likewise the skill sets the company needs for near-term and long-term success. Indiana considers culture fit just as important as skills. She and her team appreciate a mixture of hard skills and soft skills, but soft skills in particular are very important in a diverse team like theirs. The energy of the team is infectious and Indiana wants to keep it that way.
Mentor’s Guidance
Indiana feels she got where she is today by being true to herself and others and doing the things that she loves. Indiana loves growing and leading teams, building things, and creating, in general, regardless of the industry. Making a consistent commitment to her education has probably been the best decision Indiana has ever made, as it has given her the freedom and flexibility to pivot in her journey as a creator.
Indiana has had several mentors, advisors, and coaches throughout the years, who have helped her, nurtured her, taught her, and befriended her. Without them, Indiana wouldn’t be the person she is today. Indiana feels she was lucky in school and university to have outstanding teachers and professors, amazing men and women who took an interest in her from an early age.
Indiana wasn’t born into a situation of privilege, but she has great parents who believed in her, supported her, and loved her, and she has learned a lot from raising three children of her own. Indiana’s life has been a combination of years of hard work, humility, and love.
Future Roadmap
Wedo plans to continue to innovate boldly, create great products and features, and roll out globally. Indiana is most excited about helping millions of people live their dreams and start or grow their businesses through the use of Wedo’s tools. She is looking forward to watching them build their communities via the application and feel the support of their peers, so they can grow and develop the next generation of awesome entrepreneurs.
