How Machine Learning is Changing Cybersecurity!

As most services, business and governmental services are starting to use digital platforms to reach customers. Small household businesses to large companies are effectively trying to make their digital presence more powerful. So, this becomes the biggest opportunity for cyber attackers. As a result, in 2021 cyber-attacks increased by 17%. Data breaches, phishing, and ransomware are threats to online businesses and online governmental services.

There is not much difference between AI and Machine Learning because ML is one type of Artificial intelligence that helps the software to give more correct predictions. ML uses algorithms in the form of past or historical data, takes it as input information, and provides new predictions within the software. Machine learning algorithms learn things from input data and convert it into further analyses, predictions, and signals on that received data.

Machine learning helps businesses and enterprises to observe their customer behavior and in the development of their products. Leading companies like Google, Uber, and Facebook use Machine Learning for data security and business development. So many ML experts and scientists take different data types for their research and work on developing new software with human intelligence.

Machine learning in cyber security uses past cybercrime data to make predictions, make new systems or software stronger about safety, and help them know early about the spam and phishing attacks that may happen in the future. Companies that adapt to AI and MI are experiencing benefits in terms of data security for making new products which leads to their growth. You only need AI and Machine Learning vendors and experts who will help your company significantly. So, let’s see the most useful applications and uses of Machine Learning in cyber security.

Applications of Machine Learning in CyberSecurity

Detection of Cyber-threats

Nowadays Cybersecurity has become crucial for many tech companies to secure their data from hackers. Because if hackers get into their system, then they can have the access to important data. There is a need for software that can inform experts and companies about any cybercrime and unsuspicious activity with their websites and data. Cyber security professionals have the arduous task of watching every user entry and giving attention while transferring and accepting data from other companies because humans are not necessarily always accurate. Hence, Machine learning can make these tasks easy and help professionals in their work to get pre intimation cyber threats.

Improve Security System

Machine learning helps to strengthen the data system of online businesses and companies. It uses algorithms to use previous data and develop new software and systems that inform the professional about any cyber threat. ML can do automotive functions through which it can detect malware attacks, spam, and phishing attacks by consuming a short time.

Help cyber analysts for effectiveness

We cannot challenge human intelligence, but in terms of accuracy, machines are more capable than humans. If cyber analysts and experts use AI and try to understand machine learning deeply, they can bring more effectiveness and convenience to their work. If any ransomware and phishing attack happens, then ML’s automation system starts working, and by analyzing algorithms from previous data, it deals with that hacker and attack.

Use Behavior Modelling System

We can train machine learning algorithms by giving them proper training so they will be able to watch user activity daily. This system gives alerts to companies and that experts to take care of their data from any suspicious user activity. So these behavior patterns in the algorithm help to catch more cyber threats. This system helps in the rapid detection of intrusions happening in the system.

Big Data Analysis

A trained ML model can handle extensive data of enterprises and automatically detect malicious activities happening with data by analyzing previous information of cyber threats in that algorithm. Any type of human work does not have as much as these trained machine learning models have. They give faster results and output with accuracy.

Automation in Tasks

The main benefit of ML is its automation process which helps organizations and businesses to do their work faster and better. Any repetitive work that consumes more staff time can be done with this trained ML software within a decided time so employees can do other important tasks and focus on innovations in their field.

Web Shell

A Web Shell is a malicious program used by cyber attackers and hackers. Web shells have a shell-like interface that hackers use to hack the whole application through predefined attacks like phishing. A web shell is a difficult program to access and identify, so many hackers use it in large numbers. But if we use machine learning software and applications for our device, this type of attack and activity can be easily identified. Machine learning software can classify normal and malicious behavior. It identifies the type of attack and web interface of that attack.

Lowering IT Cost

AI and Machine learning helps to detect cyber threats with minimum effort and financial support. So it is beneficial to use machine learning models for any organization and enterprise in case of their security purposes.

Final Thoughts

Cyber security has become the priority for every company to protect their data from malicious activity. And the role of machine learning applications and software is very crucial in it. So there is a need for cyber experts and AI experts to develop new and innovative models to help companies and common people in protecting their data. And awareness about data security and cybercrimes should be created by the government to alert people and businesses to the risk of cyberattacks

TOP 6 Amazing Applications of AI in the Agricultural Industry!

Amazing Applications of AI in the Agricultural Industry:

Agriculture is the foundation and base of the economy for many countries. It is one of the oldest and most vital professions in all sectors of the economy. By 2050 the demand for agricultural products will increase by 70 %, so there is a need to fulfill that demand by increasing production by using modern technology in the agricultural Industry. Improving crop quality and production is a challenging task for farmers every time. Climatic conditions like weather, rainfall, humidity, and temperature play an important part in the agricultural industry. Still, it is not easy to predict weather conditions and then choose the crops for farmers. Traditional methods are not always satisfactory for controlling and analyzing those factors to get good results.

Agriculture is the most challenging and risky profession for any farmer. Every crop requires proper nutrients such as phosphorus(p), potassium(k), and Nitrogen(N) are the essential elements that are needed to increase soil quality and fertility to nurture crops and gain maximum production. Because if crop harvesting is done, then controlling weeds and pests on the crops is again a big challenge for the farmers.

Artificial intelligence has proved to be a revolutionary technology for the agriculture industry in recent years. AI gives benefits like healthier crops, controlling pests, nurturing crops, helping to increase soil fertility, and weather detection, which turns the agriculture sector into an opportunity. Below are some key uses of AI which play a supportive role in the growth of the agricultural industry.

Use of AI in Crop and Soil Analysis

Fertile soil yields the best crops after harvesting. So, the quality of crop production is based on the soil type and nutrients in the ground. But the increasing deforestation and use of chemical fertilizers in large quantities degrade the essential nutrients in the soil, so it becomes hard to determine the soil quality today. But AI technology uses the latest applications and algorithms. These applications help to check soil’s nutrient availability and detect diseases and pests on the crops. Using AI, we can develop automated watering systems that provide enough moisture to the soil with the help of different temperature and humidity sensors.

AI for Weather Forecasting

Weather analysis is a term that plays a crucial role in agriculture for taking crops at the right time with correct weather conditions for particular crops. The help of AI tech helps farmers to do weather forecasting and efficient planning for growing the right crop in proper weather conditions. AI’s decision-making capacity using machine learning helps to decide whether and can predict the weather for respective crop types.

Pest and Weed Detection on Crops by AI

After harvesting crops, there is the possibility of causing diseases by pests and weeds to crop plants, resulting in farmers’ loss and reduced profit. There are some traditional and chemical methods that can help reduce harmful insects on the crop that damage the crop, but these methods cannot eradicate disease caused by that pest in a short time. But our newly formed technology like AI and Machine Learning help farmers to detect problems and conditions on the crops smartly. Drones and underwater tech with sensors detect bugs, insects, and weeds that try to harm crops.

Intelligent Spraying

Intelligent spraying is the spraying of chemical and organic fertilizers on crops. Drone technology is combined with AI, giving excellent agricultural sector results. A drone is a handy small tool with an attachable camera, and a drone is also aerial in function. This intelligent spraying system includes sensors that spray on targeted areas and help to eradicate unwanted insects from the plant. Around one-fifth of the crops get destroyed due to various diseases and pests.

Agricultural Robots

Traditionally farmers need many workers for field work to harvest crops within a fixed period. As in this generation, AI robots help many sectors for improving work with zero mistakes and efficiency. These robots can do multiple fieldworks by consuming time. AI robots also help detect pests on the crop and tasks like checking crop quality and moisture level in the soil faster than humans.

AI predictive insights

The agriculture industry, which generally runs on the correct predictions in case of weather, harvesting time, quality of the crop, fertility of the soil, and supply of water, all these decisions lead to higher production. But due to environmental changes, many farmers face problems predicting these things today. Artificial intelligence applications help predict and analyze the data and give appropriate output on it, like the right time for sowing seeds and moisture level in the soil, quality of plant species, to recognize disease plant species.

Conclusion

The future of AI tech in farming depends upon the ease of using and adapting it by agriculturists and farmers. Tech companies already introduce many advanced applications and AI devices. But there is a need to learn and handle this technology to gain more growth in agriculture, and we can provide food to increasing demand in the world.

How Robotics Is Shaping Our Future!

We, humans, are always trying to make our lives better by using technology. Robotics is an essential and useful part of engineering today. It deals with mechanical engineering, computer science, and many more. Robots were invented to assist human beings in their work and to go and work where humans cannot go. So, this robotics science is also one of the innovations to introduce ease to human life. In many countries, industrial and agricultural sectors are also used to build smart cities.

Robotics involves the different kinds of features and areas through which the actual designing of robotic models is performed. So let’s try to understand the major fields in robotics.

Fields of Robotics

Operator interface

A robot’s ability depends on how efficiently it communicates with its user and analyzes the instructions in the form of data to learn things. Effective robots’ communication with humans is essential because it allows humans to teach it and improve its programming by adding new skills. A gaming controller is the best example of an operator interface.

Mobility

To complete any task, robots need to do movements, especially those made for industrial work or any field work. Some robots’ body parts are structured like human anatomy for performing movements and actions like humans. Mobility development is based on different types of robots. That is why engineers design robots as per the requirements. The skill and usefulness of robots depend upon mobility development.

Manipulators

Manipulators play a vital role in the mobility advancement of robots. Robots use these manipulators to pick up objects and move them according to instructions. Robots’ moving parts or appendages are used like human hands to do certain movements. So this is also considered one of the essential fields in robotics science.

Programming

Programming is a coded language that helps robots to communicate with humans. We can say programming language is the brain of robots which helps them adapt to the environment, make necessary changes in them, and learn new things. Different types of programming languages are used to perform specific actions in robots according to that type of robot. So, you can understand the importance of programming in robotics.

Sensing ability

In humans, there are several sensing organs by which they can acquire sensing abilities. While designing robots, engineers introduce some sensors that help analyze input and environment properly. Likewise, robots also have sensors to perform actions and gather information to make correct decisions.

Types of Robots

The word ‘Robot’ is derived from the Greek word ‘Robota’ Which means to perform hard work and labor. Different types of robots can do different tasks according to their mechanical structure and design. So, the construction of robots depends on the basis of their work like some robots are used for industrial work, some for agricultural and household robots, and all of these work decide the typical body parts and shape of robots. According to their function and shape, they are categorized into the following types.

Pre-programmed Robots

Robots were made to do things more efficiently than humans without any external guidance. A program is assembled in robots, coded in such a way that they perform only that desired work continuously with speed without any support and help from the humans. An example of pre-programmed robots is industrial robots. They do tasks like welding, picking parts, and fitting inside engines. According to these different tasks, their programming is done, and their parts are modified.

Humanoid Robots

Robots are designed in different sizes and appearances, but humanoid appearance is the most acceptable and popular. In the past 20 years, unbelievable forms of human robots have been designed by scientists. The robots that look like and mimic humans are recognized as humanoid robots. These humanoid robots have shapes, body parts, skin, and hairs that are completely like humans. The first humanoid robot ‘Sophia’ and the first robot citizen, was made in 2016 by Hanson Robotics company in Hong Kong. Sophia can shake hands with people and recognize past actions and incidents. She interacts and communicates with humans and responds appropriately to incidents, and asked questions.

Examples of Humanoid robots: Sophia(Hong-Kong) , Jia Jia(China), Junko Chihira(Japan), Geminoid DK(Most Realistic robot)

Autonomous Robots

Autonomous robots are generally used in industrial areas, flying drones, and aquatic robots to gather information and click pictures. Autonomous robots work in those areas where humans can’t perform and do work. So these robots are programmed and constructed to do tasks without any guidance. They make decisions and perform actions using sensors to detect the surrounding environment and perform functions or tasks according to that. These sensors give signals and messages to them and then use programming language as a brain to provide output in response to particular things.

Examples of Autonomous Robots: Delivery robots, social robots, game bots, industrial robots, and automatic vacuum cleaners(Roomba) for cleaning purposes

Industrial Robots

Recently robotics technology largely supports industrial work by increasing the speed of monotonous tasks which sometimes humans can not do. Any industry is filled with various manufacturing processes and tasks, so labor is needed to perform each task. So, according to functions in industry, mechanical parts of robots that act as labor was designed. There are some common types of industrial robots like – Cylindrical, polar, Cartesian, Scara, and Delta.

Augmented Robots

Augmented robots proved to be beneficial in medical science. These robots help humans or someone who has lost the capability to walk. These Augmented robots replace the part and function of that person. Prosthetic legs in medical science and exoskeleton in industrial work to use heavy weights are possible due to this robotics technology.

Space Robots

Space robots are used to explore space. These are in the form of spacecraft which are designed to work on planets like the moon and mars. You might have heard about the mission by NASA, like rovers sent to mars. These specialized machine robots collect soil samples and gather weather information from space or that planet. We can send this robotic spacecraft to space without worrying about losing something and can obtain the information we want.

Benefits of Robotics:

Robots complete tasks faster than humans.
Using robots as assistance in an industry increases the efficiency and productivity of work.
Robots can work in hazardous environments.
Aquatic robots help to gather info and click underwater pictures
Robotic spacecraft help space scientists by observing space conditions.
Robots are not distracted by any and don’t get tired.

Drawbacks of Robotics Science:

Employment loss of many people due to working robots.
Robots do not have any emotions like humans.
Set up and construction of robots are quite expensive.
Creativity is not seen in robots’ work.
They may reduce human thinking and abilities.
Robots may overtake the world and humans.

Future of Robotics

In many sectors already, robots are working impressively. But in the future, Artificial Intelligence will join robotics, and more unbelievable results may see in the future. NLP (Natural Language Processing) will also make considerable changes in robotics. Robots will increase productivity and accuracy in work, and in the future, many industries and sectors will rely on robots which may turn in losing of jobs for many people by 2030.

How EVs Stand up for the Future of the Automobile Industry!

As we know, most EV companies make their identity in the automobile industry. EV is the abbreviation of Electronic Vehicle, and it is run using different types of batteries instead of engines running on gas and fuel, resulting in gas emissions. EVs can partially or fully rely on batteries. The main advantage of electronic vehicles is that they are environment friendly and do not use fossil fuels, which results in zero combustion and emission of greenhouse gasses. The rise in pollution, depletion of natural resources, depletion of the ozone layer, and environmental problems like global warming are the reasons why car users around the world are preferring EVs over their conventional counterparts. During the pandemic, the automobile industry was also at a loss like other industries, but EVs steadily stole the spotlight globally. In 2019 most of the EV companies have the greatest sales, so the future is also ready to be glare with new innovations in the automobile industry. Many companies like BMW, Hyundai, and Volkswagen are starting to launch their new models with Ev technology.

Globally, the leaders, entrepreneurs, and many business tycoons are also showing interest in Ev technology to introduce it into the market on a large scale. The statistical data suggests that most passengers and consumers will rely on and demand EVs by 2035. The invention of electric vehicles was started between 1832-95, late in the 19th century. But from the early 1990, modifications in automobile devices and the thinking of engineers developed electric models, which helped the evolution of the automobile industry.

There are mainly three types of EVs currently in the global market. Let’s discuss types and their benefits to consumers.

BEVs

BEVs is an acronym for Battery Electric Vehicles. These vehicles entirely run on the battery without any combustible engine. If you are buying BEVs as a consumer or user, it will help you in many ways, like it adapts to fast charging and gives the feeling of lightness while riding the vehicle. Zero emission is the quality and advantage of these BEVs. As the world is trying to reduce carbon footprints on the earth, and this revolutionary automobile technology will help us to fulfill that.

Advantages of BEVs

Does not use any fossil fuel; instead, use rechargeable batteries.
Create no noise.
Does not emit any combustible gasses.
It requires less maintenance as batteries don’t have any moving parts like engines.

PHEVs

PHEV is a Plug-in Hybrid Electric vehicle, nearly similar to hybrid EVs but has larger batteries and a fuel engine. You can use that electric car with gasoline or rechargeable mode. Before you turn on the engine mode, you can go up to 1-2 miles away until your battery range gets low. After your fuel engine gets on, you can go up to a large distance like any other hybrid Evs.

Advantages of PHEVs

You have the option of either battery or fuel engine.
You can cover the long distance without any disturbance.

Disadvantage of PHEVs

Look for maintenance like fuel engines.
Pay cost for petrol or diesel
Engine noise
Emissions from engine

HEVs

HEV is a Hybrid Electric vehicle that is a mixture of battery and fuel engine. But this battery is not rechargeable with charging points. In this case, batteries use the braking energy of the machine to get charged. So, we can say the soul of these HEV is a fuel engine. The battery is supportive in case of an emergency.

Advantages of using Evs

Zero emissions

Using Evs, you can experience lesser engine noise and no emission of any combustible gas.

Lower running cost

As Evs run on batteries, they don’t burn fossil fuels, so the large amount and money you don’t need to pay if you adapt to Evs.

Nice experience while driving

When riding an electric scooter or electric car, you will have to face less engine noise and feel light while driving.

Free Parking

Countries that are adapting to EVs are giving free parking for electric vehicles. So it will be a great investment if you buy an EV without any future regret.

Low maintenance

Batteries have no moving parts like fuel engines, so it does not require time-to-time servicing like engines.

Disadvantages of EV

Electric car covers a short distance.
There are not enough charging points.
Charging of EV is quite a lengthy process.
Sometimes it is expensive to buy an EV which will depend upon battery type.

Future needs and supply chain for EV production

As needs and demands increase, proper supply and production must be done perfectly. Evs are a new trending mobility vehicle hence supply for its raw material becomes essential. The heart of the Evs is their batteries, so metals like lithium, cobalt, and nickel extraction are a need for the future. Most companies use Lithium-ion batteries in the Evs. Some future needs and raw materials are listed below.

Special chemicals and metals

Cobalt is a costly metal, increasing battery life’s durability and energy density. About 28% of graphite, 18% aluminum, 3.5% lithium, and 4% cobalt are required in battery packing. In lithium-ion batteries, lithium is used in large amounts, about 80%. These chemicals and minerals are necessary to fill batteries’ anode and cathode surfaces.

Charging infrastructure

There is a need to strengthen the electricity grid in countries like UK and US, where EV vehicles are already running on the road. If EVs run on the street, proper charging points should be established in targeted areas and regions because the electric range and fewer charging points are sometimes key barriers in many countries. Large EV companies like Tesla superpower are a great example and solution to street charging points.

How to Avoid Phishing?

Now that everyone has access to the Internet, phishing prevention has become one of the essential practices in the online world. Because as technology advances, more and more criminals are turning to online scams to make quick money. And across the web, phishing attacks have manipulated unsuspecting victims into giving their personal information ranging from bank details, social security numbers, credit card numbers, and more.

And as a netizen, you should know a thing or two about phishing – how it works, what it looks like, and how you can avoid them.

How To Recognize Phishing Scams

It’s easy to get confused about whether an email is a phishing scam, especially now that some hackers can customize the message and put your name on it. However, it’s crucial to clearly grasp what phishing scams are and how you can identify one with just one look. Here are some clear indications of a phishing message:

The email or text message is sent from a personal phone number or public email domain
The letter is poorly written (take note of proper punctuation and grammar).
It urges you to click on a link or open an attachment
The overall tone of the message makes it seem so urgent

Tips To Avoid Phishing

Don’t Open Untrusted Links And Attachments

Although a bit cliche, it is crucial to think before you click. If you ever receive a random email or message that redirects you to a foreign link, it’s a phishing scam. Some hackers will try to impersonate credible institutions, so it would be best if you could hover over the link to get a mini-preview of its content. If it does not look like the website of the supposed page it should redirect you to, don’t click on it.

Plus, most phishing emails open with “Dear Customer” instead of your actual name. So, upon reading it, you have reason to be wary about the email.

Invest In Anti-Phishing Toolbar

Thanks to technology, most internet browsers are highly customizable with anti-phishing toolbars. These toolbars are entirely free and run speedy credibility checks on websites you’re about to visit and compare them to a detailed list of known phishing sites.

If you ever run across a malicious site, the toolbar will make sure to alert you about it. This extra layer of protection will allow you to enjoy a scam-free Internet experience.

Always Verify A Website’s Security

You should know that it’s completely natural to be cautious about supplying sensitive information online. And before providing any info, ensure that the website’s URL starts with “https” and a closed lock icon by the address bar. In addition, you may also opt to check the website’s security certificate for maximum protection.

And did you know that your browser will inform you if a particular website cannot be trusted? Although you’ll have the option to open the website anyway, doing this may lead to detrimental hacking results.

Always Keep All Browsers Updated

If you want to remain safe from phishing scams and other cyberattacks, you shouldn’t forget to keep your browsers up to date. Developers often release security patches to ensure that hackers won’t find new vulnerabilities to explore as a way to access your device. So if you usually ignore update pop-ups and reminders, it’s time to re-evaluate your choices!

Install High-Quality Firewalls

A firewall will act as a cushion between you, your computer, and unauthorized intruders. For your safety, a multifaceted approach would be the most efficient. Therefore, you should look for two variants: a network firewall and a desktop firewall.

On the one hand, the network firewall is a type of hardware, while the desktop variant is a type of software. But, on the other hand, using them together significantly reduces your chances of bumping into hackers and phishers.

Stay Cautious Of Random Pop-Ups

Other than using SMS and email, hackers also try experimenting with pop-up windows as a way to impose a phishing attack. And although most browsers give you the option to block pop-ups, hackers might find ways to slip through the cracks. If this ever happens, don’t click on the “cancel” button because this could easily lead to phishing sites. Instead, you should click on the “X” icon in the window’s upper corner.

Never Willingly Provide Personal Information

Most phishing scams will direct you to sites where you need to give financial and personal information to push through with the process. But as a rule of thumb, you shouldn’t share personal and financial information online unless you’re on a trusted page. So if you’re on a foreign site, get the company’s number and call them to verify their identity.

The Takeaway

Phishing scams are made to look as if they’re from a credible company you trust. But, in fact, hacktivists are known for their creativity by making a hack look like they’re from a credit card company, a bank, a social media site, an online payment app, and more. And it’s important to note that some hackers have specific targets in mind –cyberattacks to cryptoassets. But while phishing is a challenging problem to tackle, you’ll find it easier to avoid by staying informed and updated with the latest trends in the realm of cybersecurity. And with the simple tips that have been highlighted in this article, you’ll have better chances of minimizing the risk of falling for a phishing scam.

10 Most useful habits to nurture your Mental well being

We suggest the most useful habits to nurture your mental well-being. So, if we have any problem related to our body or physical health, we go to doctors for a checkup and get ready again. Similarly, we have to become more conscious about mental health. Most people deal with anxiety, workload, loneliness, depression, and other mental health issues. During the period of the pandemic in 2020 everyone dealt with anxiety, and nervousness, and many quarantine patients felt lonely so these things largely affect the mental health of the people. Mental health is nothing but the emotional and psychological well-being of a person. So our mental wellness is also as relevant as our physical well-being. Suicide is the main reason for many young people today. According to a WHO report, nearly 700 000 people die from suicidal attempts. Diagnosis is more important in mental health issues, so many doctors suggest getting professional help to detect the disease.

Social media is also one of the leading factors to affect mental health in people, mainly the young generation in the world. Thinking and reacting process on specific social issues is most important today because our thoughts affect our reactions and our reactions affect our mind. There is still a need to create awareness regarding mental health widely. Worldwide, governments and social groups try to make people aware and help them to get out of depression. Early identification of any mental health disorder can be cured in a short period. Guidelines related to these disorders are provided in schools in many countries. Stress management programs should be taken in schools, colleges, and social media platforms to improve one’s health.

Most useful habits to nurture your mental health

Respect yourself first – Self-respect is the key to happiness always. By giving ourselves respect and value, we can easily attain self-satisfaction and live happily for a long time. If you know your worth, others ‘ opinions don’t bother you or cannot change the state of your mental well-being. Give first priority to personal development in the thought and thinking process. Replace your unnecessary thoughts with other good ideas.

Be with good company – Good company of friends, family, and relatives is as crucial as assets for your mental wellness. Avoid toxic relationships, people, and conversations for self-peace. It helps you to grow strongly at a personal level.

Taking care of your body – If you are concerned about your physical fitness, you will readily take care of your mental health too. Daily exercise, enough water, little naps, and a short walk helps you to reduce and manage stress.

Spend time with your pets – Quadrupeds, your loving pets, always delight you with their unconditional love. Spending time with them refreshes your mood quickly. You can take a walk with them for a change; their playfulness calms your stress and refills your energy level again.

Read self-help books – You can build your super energized daily routine by reading books related to self-development. Reading helps us to gain and improve knowledge and to make our thinking clear towards a particular perspective. We can manage failures and stress in life by reading good books.

See life as a sportsperson – Failures are part, more precisely, lessons of life. If you see life as a sports person, you are more likely to accept failures easily. Accept your flaws like a sporty personality and improve them daily.

Meditation – Leaving your mind and thoughts for a while is roughly called meditation. Peace of mind is a much-needed asset for anyone in life today. It helps to level up your confidence level and change your thought process. So by daily practice in meditation, you will notice small but useful changes in yourself and your habits.

Talk with your near and dear ones – Everyone goes through some unusual challenges in phases of life. So in the challenging stage, if you need help and want to talk with someone, please open up by expressing feelings to your closest friend or family member without any shyness.

Take some breaks if your routine becomes monotonous – Take a breakthrough in daily life by arranging outings and trips with friends. That offers you to mingle with a new environment and leads to changing your mood. A leave from monotony after some time is good for our perspective on life and to attain more clarity.

Simmer down yourself in any stressful condition – Instead of saying to manage stress, we can say management of our peace. Remind yourself every time to choose peace over any stress. Attend motivational seminars by many speakers, work on yourself, and look for every other way to defeat any challenge in life.

So, these 10 most useful habits are very important and you definitely try these to nurture your mental well-being. These tips are also most useful and you can do for your mental health.

Always remember one thing, life is the most precious gift in itself. So take advantage of it as much as possible by involving in activities which give you happiness. Be with people who have a positive perspective on life. Allow those things, work, and people suitable for your mental health and mind. In life, choice matters the most, as choices decide your outcome, good company over toxic ones, healthy food over junk food, exercise over laziness, and many more habits. So if you learn to choose things, you will see things more simply and live life with complete grace and gratitude. In human everyday life, the internet of things also helps in achieving better health.

Stay on Top of your Digital Marketing Game

Digital Marketing is a frequently used buzzword for all businesses and startups today. It utilizes several online platforms to introduce products and services to reach customers. SEO, content marketing, social media marketing, advertising on apps, and email marketing can be used to reach potential clients. In this modern age, any marketing system that uses electronic devices as a medium to reach customers is a type of digital marketing.

The biggest advantage of digital marketing is that it consumes less time and improves ranking on search engines if your content marketing is reliable on an SEO-based system. The marketing journey becomes more accessible by using tactics and strategies on the website.

There are two types of Digital Marketing –

Inbound Marketing and Outbound Marketing

Inbound Marketing – This system is interrelated to digital marketing and creates a big difference in user experience on the website. Content is the heart and chief ingredient in inbound marketing, and it is the face of your business that tells every single thing about you to your targeted audience. Inbound marketing lets the customer directly communicate with you, while in an outbound system, you have to interact with customers if they are interested or not. People worldwide seek solutions online, so inbound marketing is focused on figuring out customers’ queries. It is why inbound marketing is called a customer-centric marketing tool. Using tactics, you can impress the audience and convince them to use your service in a few minutes.

Getting feedback from committed customers is the next important thing to be in the mind of a marketer. Loyal feedback helps organizations to improvise and improve their services to a great extent.

Pulling visitors towards your brand is the primary challenge of this process; it will only occur when relevant, acceptable, high-quality content is available on the website. Anyone looking for any solution on the internet creates a demand for a particular product that the company should analyze from time to time.

Inbound marketing types –

Advertisement on social media
SEO
Content designing
Automation in solving queries
PPC

Advertisement on social media – Social media marketing is one of the best extensions of digital marketing. All organic searches can be found on social media platforms, which leads to increased website traffic. With the help of these platforms, you can track the customers based on their demographic and personal information through which you can resonate with the respective user.

SEO – Daily, billions of pieces of content get published on the web. So, it’s very important to stay on top of the search results. However, it is not an easy task to rank first. One needs to optimize his/her content to rank as high as possible. Better ranking goes hand in hand with better optimization.

Content designing – Content designing is the primary strategy in marketing for many brands. Good content leads to forming of optimized websites. Content is the best way to increase visits of users to websites. Relevant content including guidebooks, eBooks, attractive titles, and blogs attract visitors. Firstly, you have to attract visitors then, engage them in your content and then make a request to see your products or service information.
Automation in solving queries – Content based on quiz format is more profitable to one’s marketing website. Because many users are in search of their queries related to services, for that question, your content should be a solution by which you can delight site visitors, and in early time these visitors will show interest in your products.

PPC – PPC is abbreviated as the pay-per-click model. Nearly all search engines have this system, including advertisements for marketing businesses used by marketers. Each business owner or marketer has to pay per click charges done by the user on that advertisement. For example, if any user searches any keyword related to any subject, google ads show your advertising is keyword is in concern with your business.

Outbound Marketing – Outbound marketing is an older type in the marketing world today. It is a traditional method to reach out to customers. Outbound marketing connects to all kinds of customers, though some customers are not interested in their services. This marketing is entirely marketer-centric because the company has to reach its customers every time. Outbound marketing uses tools like Tv advertisements and print advertisements, which sound noisy to your audience.

So, preferably if you are looking for marketing ideas, you must pay attention to inbound tools first and conclude by observing market conditions according to your service type. Then, go ahead to use marketing ideas efficiently!

Cyber Security – Shield for Cyber Crimes and Data Secrecy

Cyber security is presently the most splendid and ultimate technical term, functioning as a shield for systems, programs, networks, and digital attacks. Cyber crimes generally pertain to accessing, changing, invading, or stepping into a company’s or user’s confidential data, extortion of money from users, and devastating personalized data from regular business sites and governmental sites.

We exist in an era in which gadgets and related inventions are more than humans; innovations and technology are followed by challenges. Cyber attacks are the challenge born with upgrading technology. So the world is searching for security-related applications, people, and technology for manipulating effective net security practices.

Essentials For Personal And Business Cyber Security

Strong Passwords – In the case of data security, the first precedence should give to the user’s password. Your password determines how secure the data is! So give painstaking attention while setting up passwords and create them with your smartness and intelligence.

Multi-Factor Authentication – This MFA is a simple few steps of verification about the user’s unique identification, such as fingerprint, face recognition, and voice analysis. MFA strengthens and enhances the security of users’ and organizations’ online accounts and privacy. Authentic measures are usually aimed to follow.

Starter Kit – Many businesses are starting with cyber security to hand over these starter kits. The starter kit carries tools like strong passwords, a software update system, and safety while connecting USB. Many users and companies don’t have time to work on security and data privacy. Many governments worldwide, specifically the American government, create awareness about cyber attacks on citizens or users by providing cyber security tool kits.

Artificial intelligence In Cyber Defence

AI is a newly emerging technology in most fields, so it should evolve to gain automation in verification in cyber security. AI controls privacy and watches on the dark web and black hat hackers. Though there are ethical hackers, AI shows dynamic progress in personal and business level securities if it is introduced more effectively in the system.

Types Of Cyber Attacks To Be Aware Of

Phishing – It is common for online fraud to occur with users. Their implication is to access and seize the data of the user to track personal information. In this fraud, the user may get trapped in false e-mails by using the name of the reputed resource. Addressing such e-mails and being alert can protect you from being a phishing victim.

Malware – Hackers uses malware attack to reach and get access to a user’s system. Malware attacks involve attacks like viruses, ransomware, and spyware. Malware hackers design fake software systems to encrypt and steal data involving passwords and relevant information. To prevent software, users must introduce antivirus in their devices.

Ransomware – This vindictive attack deals with blocking and hacking essential files and software in the device until redemption will not pay. And there is no affirmation after spending money to get back access to files and a particular device.

5 Primary Reasons to Use .NET For Your E-commerce Development

Technological advancements have transformed almost every aspect of people’s lives over the past decades. Hence, it is natural to presume that even businesses are now transforming to meet the changing customer demands. Of course, technology has transformed businesses in many ways, but e-commerce has been one of the most notable transformations in the past years. We suggest the some primary reasons to use .NET for your e-commerce development.

Customer expectations have changed drastically, and every business needs to leverage the e-commerce business model to meet those expectations.

With e-commerce, starting on the right foot is essential as the competition on this front is increasing at a breakneck pace. It starts with setting up your e-commerce platform, where .NET comes into the picture.

Of course, you can use several other frameworks for your e-commerce store development, but .NET is different from most of them. Developing your e-commerce store with .NET has many benefits. Let’s learn why .NET is the best framework for e-commerce development.

But First, What Exactly Is .NET?

.NET, conventionally known as ASP.NET, is one of the most robust and scalable frameworks currently available. Developers love what .NET has to offer, making it the 6th most used web framework.

.NET gives you an exhaustive platform to build an interactive, cross-platform, and performant solution.

Many notable industry giants, including companies such as IBM, Accenture, and more, are using .NET and benefiting from its competencies. The framework’s features and plugins make it an ideal choice for e-commerce development in 2022. Besides that, using .NET for e-commerce development means you need not worry about the security of your store and customers, which is one of the most outstanding qualities of this framework.

All these offerings together make .NET the right choice for every developer. Let us now have a detailed look at the features and advantages of this framework.

Reasons to Use .NET For E-commerce Development In 2022

The .NET framework has helped many e-commerce businesses kickstart their business and stand out in the market. As a result, the framework has garnered widespread appreciation from developers worldwide.

However, this is not the only reason you must consider using the .NET framework for your e-commerce project. Several other rationales justify this framework may be the perfect fit for you. This section will look into these five rationales, so continue reading to learn more.

1) Open-Source

The open-source nature of the framework is one of the best things about using .NET for your e-commerce store. Because of this feature, developers enjoy unmatched flexibility, allowing them to develop the right e-commerce platform for your business.

GitHub has a wide range of codes for the .NET framework, and developers need not spend much time and effort writing codes from scratch. Hence, one can give their e-commerce store the best look and feel with a wide range of codes available in GitHub repositories.

If you’re not the type who can go on to GitHub and get things done, you can hire dot net developers in India to upgrade any specific components of your e-commerce store.

The .NET framework helps one mitigate distortions that spring into action when upgrading the application. It reduces the chances of any component failures, increasing the chances of successful project completion. Hence, .NET is the ideal open-source framework to make the most of your e-commerce store and stand out from the competition.

2) Security And Maintenance

Security is one of the most pressing concerns for any e-commerce developer and business owner. Besides that, even when the experts build an e-commerce store, they need to spend a lot of time, effort, and resources on maintaining it.

But no matter how complex or resource-intensive the security and maintenance of an e-commerce store are, there is no way one can ignore these aspects. Hence, the smart thing to do in this case is to use a framework like .NET that offers unmatched security and seamless maintenance.

.NET operates on the object-oriented mechanism, which plays an imperative role in helping developers eliminate all unnecessary codes. Besides that, it allows developers to reuse codes, helping them save a ton of effort and resources.

.NET is equipped with distinct features such as code access security, character validation, encryption techniques, and code checks. These features are ideally designed to help you create a secure application or store, which is one of the most critical priorities for developers.

3) Delivering Better User Experience

User experience has become a significant factor in the modern-day e-commerce industry. Most customers are not interested in spending time on an application with an unacceptable user experience.

Evidently, an ideal user experience can help one stand out in the customer’s eyes and boost conversion rates and sales. .NET makes it very easy for developers to create e-commerce platforms that offer unmatched user experience.

.NET enables seamless and efficient coding along with the feature installation functionality that helps developers deliver a great user experience with minimal hassle. Besides that, creating e-commerce applications on the .NET framework means getting access to many pre-built components. It facilitates efficient installations with time-tested elements that deliver a better user experience.

So, this makes .NET ideally suited to deliver an unmatched user experience, which is key to ensuring the success of an e-commerce platform.

4) Access To Virtual Studio IDE

Developing the right e-commerce platform for your business is anything but easy. Hence, one must take all the help they can get to ensure the project’s success.

Using .NET for your e-commerce store becomes a timely matter in this case. Why? Because .NET supports Virtual Studio IDE, which is an integrated development environment. The environment will provide you with all the necessary plugins and tools you can utilize to develop high-quality applications.

Besides, .NET also gives you access to integration and debugging compilation features to help you simplify the e-commerce development process even more.

The Virtual Studio IDE is your one-stop solution to help you create highly interactive e-commerce platforms. .NET, with its Virtual Studio IDE, can satisfy all requirements that a developer might come across when creating the ideal e-commerce application. Developers can customize their IDE to match the unique requirements of the e-commerce development project.

5) Performant Software Programming

.NET is one of those few development frameworks that offer a wide range of features and functionalities. These features are ideally curated to help developers create the right scalable e-commerce store.

The framework offers language independence, garbage collection, and automated memory management, among many other similar functionalities. On top of that, it also offers asynchronous programming and support for several languages for your e-commerce store.

Creating an e-commerce store with .NET means reaping the benefits of efficient programming to help one achieve faster performance with minimal hassle.

All of this is possible because of the performant software programming that the framework has to offer. So, make sure you consider this rationale and use .NET to create more accessible applications with a simplified development process that helps you save resources and generate results.

Bottom Line

Developing the right e-commerce store is becoming more and more challenging with each passing year. Fortunately, frameworks such as .NET are here to make this process easier for developers.

The framework gives you access to a wide range of features and functionalities to help you develop a feature-rich platform that offers a great user experience. So, make sure you are mindful of these rationales and create the ideal e-commerce application for your business.

Top Trends of Supply Chain Management in 2022

With the recent pandemic, the value chain has been affected the most from raw material sourcing to end customers. This disruption is eventually testing the organization. Operational. And commercial resilience of organizations across our planet. The deadly pandemic has exposed many risk and resiliency gaps for multiple organizations. Now as much as 67 percent of CEOs are planning to increase investment in disruption detection and innovation processes.

In this article we will discuss, how should businesses seek to build resiliency into their supply chain?

Disruption in Logistics: The disruption in global logistics due to the Covid19 pandemic continues to impact various businesses and consumers, as the flow of consumer goods into markets like the U.S, South East Asia, and Europe is restricted due to the continued lockdowns in China and other markets.

This disruption in logistics often creates a ripple effect across the global supply chains that eventually causes goods to pile up in their respective storage facilities. Assuming that these problems will be solved and the airfreight returns to the pre-pandemic levels, it’ll still take some time to get things back to normal. And during this time, one can easily expect to pay higher prices and a longer waiting time. With such a massive disruption in the global supply chain, consumers will have to reset their expectations as items that are needed to be repaired, could also be delayed in the lengthy service queues.

Delays in Production: The Covid19 induced production delays are leading to various consumers experiencing non-availability of products.

However, the pandemic has shifted businesses’ focus on supply chain evaluation and evolution. Most organizations nowadays are evaluating and investing in their supply chain strategies, which will eventually pave the way for a better and more efficient supply chain.

Over-Reliance: We all know, that focusing on one major trading partner comes with multiple risk factors. With the pandemic, organizations have understood the importance of equipping their supply chains by identifying alternative trading partnerships. The leaders from the supply chain industry are also turning their attention to third and fourth parties to monitor risks that might cripple their business.

By working with service providers, who provide services as a service, businesses can build greater agility and resilience into their supply chain. New technologies and additional logistics requirements are being provided as variable cost solutions instead of long-term fixed overheads, which in return provides flexibility and more control. All these together can create a nearly bulletproof system with a better appetite for risk and cost mitigation in the future.

Increasing Investment in Tech: During 2022, one should expect to see a growth in investment as businesses seek to improve their critical supply chain planning capabilities, by investing more and more in the digital in digital solutions, including AI-driven predictive analytics and adding much better integrity and visibility into secure supply chains by using various advanced track and trace and blockchain technologies.

Since the pandemic, one can easily observe that multiple supply chain managers are currently being troubled by a lack of visibility throughout their supply chain, due to a massive number of nodes and participants within the chain. Nowadays, most of the leading companies are using various advanced technologies, to improve their visibility, and have become much more responsive, to various disruptions, and variability in their global, and domestic supply chains.

Focus on Sustainability: As a growing number of consumers are prioritizing the environment, businesses have increased their efforts in sustainability. In the coming years, businesses around the world might take much more extreme or drastic measures to protect the environment. While some might choose sustainable manufacturing processes or attempt to become zero waste producers. However, most of the time, these attempts may not be sustainable in the long term, as such a drastic shift requires a complete overhaul of the supply chain, from sourcing raw materials to transporting goods to customers.

So, it’s always good to start with small things like updating packaging design and others. By making changes gradually, and deliberately one can increase his/her organization’s commitment to sustainability.

Workforce and Labor: The pandemic also caused massive uncertainties and shortages in the labor market, which further complicated the post-pandemic recovery for many organizations and industries. Companies are facing shortages in both blue- and white-collar jobs in terms of skills and numbers. Other than the labor-related issues, there are some non-Covid related factors in play companies must look at to reduce the issues related to labor and staffing.

Cloud-Based Solutions: Cloud-based solutions are the future of supply chain management. The post-pandemic world is slowly moving away from the traditional and localized chain supply management, and the older solutions won’t simply cut it. An organization needs to stay accurate, and agile to stay relevant in the industry. Software-as-a-service model is very much useful for supply chain management. Not only SaaS is much more reliable and secure, but it is much more efficient and convenient. With the ever-changing supply chain, the efficiency provided by SaaS is crucial to support an organization.

IoT: IoT always plays a great role in the supply chain. During the next few years, more than 50 percent of large organizations, could start using IoT, and other advanced technologies, to support various supply chain operations. Previously, it was believed that IoT technology can be used to provide oversight in operations and transportation. Additionally, IoT can also be used to create smart warehouses and fleets, which will increase the efficiency and accuracy of many areas in the supply chain.

Alongside the pandemic, a flurry of new technologies has fundamentally changed the way people shop and supply chains operate globally. Consumers around the planet are becoming more demanding, which is leading the change and helping to evolve the supply chains at a much faster rate than anticipated. The modern supply chain operations are entirely focused on technology and innovation, which in return makes it much more complex. With the changing supply chain management, the boundary between blue collared and white collared jobs is diminishing fast. We all know that technology cannot be operated in silos and it needs skilled workers who have the right capabilities. So, experts believe, that supply chain and manufacturing operations always need a combination of physical and technological skills in order to sustain and grow in this ever-changing industry. As these trends continue to evolve, the art of supply chain management will continue the same. New development often leads to unforeseen circumstances, both positive and negative. To stay up to date and position a supply chain company for success, one needs to adapt to these still unknown changes in the supply chain.